Cookies Settings

Effective date: April 1, 2026

1. What Are Cookies

Cookies are small text files placed on your device by a website when you visit it. They are widely used to make websites function properly, improve performance, and provide information to the site owner. Cookies do not contain personally identifiable information on their own, but may be combined with other data to identify you.

2. How We Use Cookies

Alliance Equities Corporation uses cookies on aec-kc.com for the following purposes:

Strictly Necessary Cookies

These cookies are required for the Site to function. They enable core features such as page navigation, secure login access, and session management. These cookies cannot be disabled without affecting Site functionality.

Performance and Analytics Cookies

We use Google Analytics to collect aggregated, anonymized data about how visitors interact with the Site. This includes pages visited, time spent on the Site, traffic sources, and general geographic location. This data helps us understand usage patterns and improve the Site. Google Analytics may set the following cookies:

  • _ga: Distinguishes unique users. Expires after 2 years.
  • _gid: Distinguishes unique users. Expires after 24 hours.
  • _gat: Used to throttle request rate. Expires after 1 minute.

Google Analytics data is processed by Google LLC. For more information on how Google uses this data, visit: google.com/policies/privacy/partners.

Functional Cookies

These cookies allow the Site to remember choices you have made, such as login credentials for the secure portal, and to provide enhanced functionality. Disabling these cookies may affect the performance of certain features.

3. Third-Party Cookies

In addition to cookies set by Alliance Equities Corporation, third-party service providers may set their own cookies when you use this Site. We do not control these third-party cookies and they are subject to the privacy policies of the respective providers.

Third-party providers currently used on this Site include:

  • Google LLC (Google Analytics) - analytics.google.com/analytics/web/

4. Cookie Duration

Cookies used on this Site fall into two categories based on duration:

  • Session Cookies: Temporary cookies that expire when you close your browser. Used for login sessions and navigation.
  • Persistent Cookies: Cookies that remain on your device for a set period or until manually deleted. Used primarily for analytics purposes.

5. Managing and Disabling Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or be notified when a cookie is set. The following links provide instructions for common browsers:

  • Google Chrome: support.google.com/chrome/answer/95647
  • Mozilla Firefox: support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
  • Safari: support.apple.com/guide/safari/manage-cookies-sfri11471
  • Microsoft Edge: support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge

Please note that disabling certain cookies may affect the functionality of this Site, including the ability to log in to the secure portal.

6. Google Analytics Opt-Out

You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on, available at: tools.google.com/dlpage/gaoptout.

7. Do Not Track Signals

Some browsers transmit Do Not Track (DNT) signals to websites. At this time, there is no industry-wide standard for responding to DNT signals, and this Site does not currently alter its data collection practices in response to DNT signals. We will revisit this position as standards develop.

8. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our data practices. Any updates will be posted on this page with a revised effective date. Continued use of the Site after changes are posted constitutes acceptance of the updated policy.

9. Contact Information

If you have questions about our use of cookies, please contact us at:

Alliance Equities Corporation

7240 W 98th Terrace
Overland Park, KS 66212

Phone: 913-428-8278
Email: Office@aec-kc.com